Privacy policy

Data protection
We have drawn up this data protection declaration (version 25.11.2020-311234848) in order to explain to you, in accordance with the provisions of the basic data protection regulation (EU) 2016/679, what information we collect, how we use data and what decision-making options you have as a visitor to this website.
Unfortunately, by their very nature, these explanations may sound very technical, but we have tried to make the most important things as simple and clear as possible.
Automatic data storage
When you visit websites today, certain information is automatically created and stored, including on this website.
When you visit our website as you are doing right now, our web server (computer on which this website is stored) automatically saves data such as
– the address (URL) of the web page accessed
– Browser and browser version
– the operating system used
– the address (URL) of the previously visited page (referrer URL)
– the host name and IP address of the machine being accessed
– Date and time
in files (web server log files).
Usually web server log files are saved for a fortnight and then automatically deleted. We do not pass on this data, but cannot exclude the possibility that this data may be viewed in the event of illegal behaviour.
Cookies
Our website uses HTTP cookies to store user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following privacy policy.
What exactly are cookies?
Whenever you surf the Internet, you are using a browser. Some popular browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.
One of them cannot be dismissed: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other areas of application. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, quasi the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.
Cookies store certain user data about you, such as language or personal page settings. When you visit our site again, your browser transmits the “user-related” information back to our site. Thanks to the cookies, our website knows who you are and offers you your usual standard settings. In some browsers each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.
There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner sites (e.g. Google Analytics). Each cookie is evaluated individually, as each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, trojans or other “pests”. Cookies also cannot access information on your PC.
For example, cookie data may look like this:
– Name: _ga
– Expiry date: 2 years
– Usage: differentiation of website visitors
– Example value: GA1.2.1326744211.152311234848
A browser should support the following minimum sizes:
– A cookie should be able to contain at least 4096 bytes
– At least 50 cookies should be able to be stored per domain
– A total of at least 3000 cookies should be able to be stored
What types of cookies are there?
The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point we would like to briefly explain the different types of HTTP cookies.
One can distinguish between 4 types of cookies:
Essential cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user places a product in the shopping basket, then continues surfing on other pages and only goes to the checkout later. These cookies do not delete the shopping cart, even if the user closes his browser window.
Functional cookies
These cookies collect information about user behaviour and whether the user receives any error messages. These cookies also measure the loading time and the behaviour of the website in different browsers.

Functional cookies
These cookies collect information about user behaviour and whether the user receives any error messages. These cookies also measure the loading time and the behaviour of the website in different browsers.
Targeted cookies
These cookies ensure a better user experience. For example, entered locations, font sizes or form data are stored.
Advertising cookies
These cookies are also called targeting cookies. They are used to deliver individually tailored advertising to the user. This can be very practical, but also very annoying.
Usually the first time you visit a website you will be asked which of these types of cookies you would like to allow. And of course this decision is also stored in a cookie.
How can I delete cookies?
How and whether you want to use cookies is up to you. Regardless of which service or website the cookies come from, you always have the option of deleting cookies, allowing them only partially or deactivating them. For example, you can block third-party cookies, but allow all other cookies.
If you want to find out which cookies are stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether or not you wish to accept it. The procedure varies depending on the browser. The best way is to look for the instructions in Google with the search term “Delete Chrome cookies” or “Deactivate Chrome cookies” in the case of a Chrome browser or replace the word “Chrome” with the name of your browser, e.g. Edge, Firefox, Safari.
What about my privacy?
The so-called “cookie guidelines” have been in place since 2009. This states that the storage of cookies requires your consent. Within the EU countries, however, there are still very different reactions to these guidelines. In Germany the Cookie Guidelines have not been implemented as national law. Instead, the transposition of this directive was largely carried out in § 15 paragraph 3 of the Telemediengesetz (TMG).
If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.
Storage of personal data
Personal information that you submit to us electronically on this website, such as your name, e-mail address, postal address or other personal information when submitting a form or comments on the blog, together with the time and IP address, will only be used by us for the purpose stated, kept secure and not disclosed to third parties.
We will therefore only use your personal data for communication with those visitors who expressly request contact and for processing the services and products offered on this website. We will not pass on your personal data without your consent, but we cannot exclude the possibility that this data may be viewed in the event of illegal behaviour.
If you send us personal data by e-mail – thus off this website – we cannot guarantee secure transmission and the protection of your data. We recommend that you never send confidential data by e-mail without encryption.
According to article 6 paragraph 1 a DSGVO (legality of processing), the legal basis is that you give us your consent to process the data you have entered. You can revoke this consent at any time – an informal e-mail is sufficient; you will find our contact details in the imprint.
Rights in accordance with the basic data protection ordinance
In accordance with the provisions of the DSGVO, they are generally entitled to the following rights:
– Right of rectification (Article 16 DSGVO)
– Right of cancellation (“right to be forgotten”) (Article 17 DSGVO)
– Right to restrict processing (Article 18 DSGVO)
– Right of notification – obligation to notify in connection with the correction or deletion of personal data or the restriction of processing (Article 19 DPA)
– Right to data transferability (Article 20 DSGVO)
– Right of objection (Article 21 DSGVO)

– the right not to be subject to a decision based solely on automated processing, including profiling (Article 22 DSGVO)
If you believe that the processing of your data violates data protection law or your data protection rights have otherwise been violated in any way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).
Evaluation of visitor behaviour
In the following data protection declaration we inform you whether and how we evaluate data from your visit to this website. The evaluation of the collected data is usually anonymous and we cannot draw any conclusions about your personal behaviour on this website.
You can find out more about how to object to this evaluation of visit data in the following data protection declaration.
TLS encryption with https
We use https to transmit data tap-proof on the Internet (data protection through technology design article 25 paragraph 1 DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognise the use of this data transmission security by the small lock symbol in the top left-hand corner of your browser and the use of the https scheme (instead of http) as part of our Internet address.
Google Fonts Privacy Policy
We use Google Fonts on our website. These are the “Google fonts” of the company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.
To use Google fonts, you do not need to log in or set a password. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google the requests for CSS and fonts are completely separate from all other Google services. If you have a Google Account, you don’t need to worry about your Google Account information being submitted to Google while using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this information securely. We will be looking into the details of how this data is stored.
What are Google Fonts?
Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.
Many of these fonts are published under the SIL Open Font License, while others are published under the Apache License. Both are free software licenses.
Why do we use Google Fonts on our website?
With Google Fonts we can use fonts on our own website, but we do not have to upload them to our own server. Google Fonts is an important component to keep the quality of our website high. All Google fonts are automatically optimised for the web and this saves data volume and is a great advantage especially for use with mobile devices. When you visit our site, the low file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can visually distort some texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all common browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts to make our entire online service as beautiful and consistent as possible.
What data does Google store?
When you visit our website, the fonts are reloaded via a Google server. This external call transfers data to the Google servers. In this way Google also recognises that you or your IP address are visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end user data to what is necessary for the proper provision of fonts. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software sector.

Google Fonts securely stores CSS and font requests at Google and is therefore protected. Through the collected usage figures, Google can determine how well each font is received. Google publishes the results on internal analysis pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the BigQuery database of Google Fonts. Entrepreneurs and developers use the Google web service BigQuery to examine and move large amounts of data.
However, it should also be noted that every Google Font request also automatically transfers information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.
How long and where is the data stored?
Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use the fonts by using a Google style sheet. A style sheet is a format template that can be used to easily and quickly change e.g. the design or font of a web page.
The font files are stored at Google for one year. Google’s aim is to improve the loading time of web pages. If millions of web pages link to the same fonts, they are cached after the first visit and reappear immediately on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage and improve design.
How can I delete my data or prevent data storage?
The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transferred to Google when the page is viewed. To delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=311234848. In this case you only prevent data storage if you do not visit our site.
Unlike other web fonts, Google allows us unlimited access to all fonts. This means that we have unlimited access to a sea of fonts and can thus get the best out of our website. You can find more information about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311234848. There, Google deals with data protection issues, but really detailed information about data storage is not included. It is relatively difficult to get really detailed information from Google about stored data.
You can also find out which data is basically collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.
Google Fonts Local Privacy Policy
On our website we use Google Fonts from Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area. We have integrated the Google fonts locally, i.e. on our web server – not on the servers of Google. This means that there is no connection to Google servers and therefore no data transfer or storage.
What are Google Fonts?
In former times Google Fonts were also called Google Web Fonts. This is an interactive directory with over 800 fonts, which Google provides free of charge. With Google Fonts you could use fonts without uploading them to your own server. But to prevent any information transfer to Google servers, we have downloaded the fonts to our server. In this way we act in accordance with data protection regulations and do not send any data to Google Fonts.
Unlike other web fonts, Google allows us unlimited access to all fonts. This means that we have unlimited access to a sea of fonts and can thus get the best out of our website. More about Google Fonts and other questions can be found at https://developers.google.com/fonts/faq?tid=311234848.

Google Analytics Privacy Policy
On our website we use the analysis tracking tool Google Analytics (GA) of the American company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, when you click on a link, this action is stored in a cookie and sent to Google Analytics. The reports we receive from Google Analytics enable us to better tailor our website and services to your needs. In the following we will go into more detail about the tracking tool and inform you in particular about what data is stored and how you can prevent this.
What is Google Analytics?
Google Analytics is a tracking tool that serves to analyse data traffic on our website. To make Google Analytics work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you perform on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.
Google processes the data and we receive reports about your user behaviour. These reports may include the following:
– Target group reports: Through target group reports we get to know our users better and know more precisely who is interested in our service.
– Advertising reports: Advertising reports help us to analyse and improve our online advertising.
– Acquisition reports: Acquisition reports give us helpful information on how we can get more people interested in our service.
– Behavioural reports: Here we learn how you interact with our website. We can track which path you take on our site and which links you click on.
– Conversion reports: Conversion is the process by which you carry out a desired action based on a marketing message. For example, when you change from a mere website visitor to a buyer or newsletter subscriber. With the help of these reports we learn more about how our marketing activities are received by you. This is how we want to increase our conversion rate.
– Real-time reports: Here we always know immediately what is happening on our website. For example, we can see how many users are currently reading this text.
Why do we use Google Analytics on our website?
Our goal with this website is clear: We want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal.
The statistically evaluated data give us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimise our site so that it can be found more easily by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know exactly what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested.
Which data is stored by Google Analytics?
Google Analytics uses a tracking code to create a random, unique ID that is linked to your browser cookie. This enables Google Analytics to recognise you as a new user. The next time you visit our site, you will be recognised as a “returning” user. All collected data is stored together with this user ID. This makes it possible to evaluate pseudonymous user profiles in the first place.
Through identifiers such as cookies and app instance IDs, your interactions on our website are measured. Interactions are all kinds of actions that you perform on our website. If you also use other Google systems (such as a Google account), data generated by Google Analytics can be linked to third-party cookies. Google does not pass on any Google Analytics data unless we as the website operator approve this. Exceptions may be made if required by law.

The following cookies are used by Google Analytics:
Name: _ga
Wert: 2.1326744211.152311234848-5
Purpose: By default, analytics.js uses the cookie _ga to store the user ID. Basically, it serves to differentiate between website visitors.
Expiry date: after 2 years
Name: _gid
Wert: 2.1687193234.152311234848-1
Purpose: The cookie is also used to differentiate between website visitors.
Expiry date: after 24 hours
Name: _gat_gtag_UA_<property-id>
value: 1
Purpose: Used to lower the request rate. If Google Analytics is provided via the Google Tag Manager, this cookie is named _dc_gtm_ <property-id>.
Expiry date: after 1 minute
Name: AMP_TOKEN
Value: not specified
Purpose: The cookie has a token with which a User ID can be retrieved from the AMP Client ID Service. Other possible values indicate a logout, a request or an error.
Expiry date: after 30 seconds up to one year
Name: __utma
Wert: 1564498958.1564498958.1564498958.1
Purpose: This cookie can be used to track your behaviour on the website and measure performance. The cookie is updated each time information is sent to Google Analytics.
Expiry date: after 2 years
Name: __utmt
value: 1
Purpose: The cookie is used like _gat_gtag_UA_<property-id> to throttle the request rate.
Expiry date: after 10 minutes
Name: __utmb
value: 3.10.1564498958
Purpose: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiry date: after 30 minutes
Name: __utmc
value: 167421564
Purpose: This cookie is used to establish new sessions for returning visitors. This is a session cookie and is only stored until you close the browser.
Expiry date: After closing the browser
Name: __utmz
Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose: The cookie is used to identify the source of traffic to our website. In other words, the cookie stores where you came to our website from. This may have been another site or an advertising session.
Expiry date: after 6 months
Name: __utmv
Value: not specified
Purpose: The cookie is used to store user-defined user data. It is always updated when information is sent to Google Analytics.
Expiry date: after 2 years
Note: This list cannot claim to be exhaustive, as Google constantly changes its choice of cookies.
Here we show you an overview of the most important data collected with Google Analytics:
heat maps: Google creates so-called heat maps. With Heatmaps you can see exactly those areas that you click on. In this way we get information about where you are “on the road” on our site.
Session duration: Google defines session duration as the time you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.
Bouncerate: A bouncer is when you only view one page on our website and then leave our website.
Account creation: When you create an account or place an order on our website, Google Analytics collects this data.
IP address: The IP address is only shown in abbreviated form so that no clear assignment is possible.
location: The IP address can be used to determine the country and your approximate location. This process is also known as IP location determination.
Technical Information: Technical information includes your browser type, your internet provider or your screen resolution.
Source of origin: Google Analytics or us, is of course also interested in which website or which advertisement brought you to our site.
Other data includes contact details, any ratings, media playback (e.g. when you play a video on our site), sharing content via social media or adding to your favourites. This list does not claim to be exhaustive and is only intended as a general orientation for data storage by Google Analytics.

How long and where is the data stored?

Google has distributed your servers around the world. Most servers are located in America and therefore your data is usually stored on American servers. Here you can find out exactly where the Google data centres are located: https://www.google.com/about/datacenters/inside/locations/?hl=de
Your data is distributed on various physical media. This has the advantage that the data can be retrieved more quickly and is better protected against manipulation. In every Google data centre there are corresponding emergency programs for your data. If, for example, Google’s hardware fails or natural disasters paralyse servers, the risk of a service interruption at Google remains low.
Google Analytics has a standard retention period of 26 months for your user data. Your user data will then be deleted. However, we have the option of choosing the period of retention of user data ourselves. We have five options available for this:
– Deletion after 14 months
– Deletion after 26 months
– Deletion after 38 months
– Deletion after 50 months
– No automatic deletion
When the specified period has expired, the data is deleted once a month. This retention period applies to your data linked to cookies, user recognition and advertising IDs (e.g. cookies from the DoubleClick domain). Reporting results are based on aggregated data and are stored independently of user data. Aggregated data is a fusion of individual data into a larger unit.
How can I delete my data or prevent data storage?
Under European Union data protection law, you have the right to access, update, delete or restrict your data. You can use the browser add-on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js) to prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only deactivates data collection by Google Analytics.
If you basically want to deactivate, delete or manage cookies (independently of Google Analytics), there are separate instructions for each browser:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information about this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311234848. We hope we have been able to provide you with the most important information about data processing by Google Analytics. If you want to learn more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.
Google Analytics IP anonymisation
We have implemented the IP address anonymisation of Google Analytics on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the complete IP address. The anonymisation or masking of the IP address takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before the data is saved or processed.
You can find more information on IP anonymisation at https://support.google.com/analytics/answer/2763052?hl=de.
Google Analytics deactivation link
If you click on the following deactivation link, you can prevent Google from recording further visits to this website. Please note: Deleting cookies, using the incognito/private mode of your browser, or using another browser will result in data being collected again.
Deactivate Google Analytics
Google Analytics add-on for data processing
We have entered into a direct customer agreement with Google for the use of Google Analytics by accepting the “Addendum to Data Processing” in Google Analytics.
You can find out more about the data processing addendum for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Facebook-Pixel Privacy Policy
We use the Facebook pixel of Facebook on our website. We have implemented a code for this on our website. The Facebook pixel is an excerpt of JavaScript code that loads a collection of functions that Facebook can use to track your user actions, if you came to our website via Facebook ads. For example, when you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies enable Facebook to compare your user data (customer data such as IP address, user ID) with the data of your Facebook account. Then Facebook deletes this data again. The collected data is anonymous and not visible to us and can only be used for advertising purposes. If you yourself are a Facebook user and are logged in, your visit to our website will automatically be assigned to your Facebook user account.
We only want to show our services or products to people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. In this way, Facebook users (provided they have allowed personalised advertising) can see suitable advertisements. Furthermore, Facebook uses the collected data for analysis purposes and its own advertisements.
In the following, we show you those cookies that were set by integrating Facebook pixels on a test page. Please note that these are only sample cookies. Different cookies are set depending on the interaction on our website.
Name: _fbp
Wert: fb.1.1568287647279.257405483-6311234848-7
Purpose: This cookie uses Facebook to display promotional products.
Expiry date: after 3 months
Name: fr
Value: 0aPf312HOS5Pboo2r..Bdeiuf…1.0.Bdeiuf.
Purpose: This cookie is used to ensure that Facebook pixels work properly.
Expiry date: after 3 months
Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062311234848-3
Value: Name of the author
Purpose: This cookie stores the text and name of a user who, for example, leaves a comment.
Expiry date: after 12 months
Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Value: https%3A%2F%2Fww.test page…%2F (URL of the author)
Purpose: This cookie stores the URL of the website, which the user enters in a text field on our website.
Expiry date: after 12 months
Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Value: e-mail address of the author
Purpose: This cookie stores the user’s e-mail address, provided that the user has made it known on the website.
Expiry date: after 12 months
Note: The above-mentioned cookies refer to individual user behaviour. Especially when using cookies, changes can never be ruled out on Facebook.
If you are logged into Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can always manage your usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/. There you have the possibility to deactivate or activate providers.
If you want to learn more about Facebook’s data protection, we recommend that you read the company’s own data guidelines at https://www.facebook.com/policy.php.
Facebook Automatic advanced matching Privacy Policy
We have also activated Automatic Advanced Matching as part of the Facebook pixel function. This pixel feature allows us to send hashed emails, name, gender, city, state, postcode and date of birth or phone number to Facebook as additional information, provided you have provided us with this data. This activation enables us to tailor advertising campaigns on Facebook even more precisely to people interested in our services or products.

WP Statistics Privacy Policy
We use the analysis plug-in WP Statistics on our website. This plugin was developed by Veronalabs (5460 W Main St, Verona, NY 13478, United States), an American software company. With this plugin we obtain simple statistics on how you as a user use our website. In this privacy policy we will go into more detail about the analysis tool and show you what data is stored where and for how long.
What is WP Statistics?
This plugin is an analysis software that was developed especially for websites that use the content management system WordPress. WordPress helps us to easily edit our website even without programming knowledge. For example, WP Statistics can collect data on how long you spend on our website, which sub-pages you visit, how many visitors there are on the website or which website you came to us from. No cookies are set by WP Statistics and you cannot be identified as a person by the data collected.
Why do we use WP Statistics?
WP Statistics provides us with simple statistics that help us to make our website even more interesting and better for you. Our website and the content, products and/or services offered on it should meet your requirements and wishes as well as possible. To achieve this goal, we must of course also find out where we should make improvements and changes. The statistics we receive will help us to come one step closer to this goal.
What data is stored by WP Statistics?
WP Statistics does not set any cookies and the data collected is used only to compile statistics on the use of our website in an anonymous form. WP Statistics also anonymizes your IP address. You cannot be identified as a person.
WP Statistics collects visitor data (so-called Visitos’Data) when your web browser connects to our web server. This data is stored in our database on our server. This includes, for example:
– the address (URL) of the web page called up
– Browser and browser version
– the operating system used
– the address (URL) of the previously visited page (referrer URL)
– the host name and IP address of the machine being accessed
– Date and time
– Information on country/city
– Number of visitors coming from a search engine
– Duration of the website visit
– Clicks on the website
The data will not be passed on or sold.
How long and where is the data stored?
All data is stored locally on our web server. The data is stored on our web server until it is no longer needed for the above mentioned purposes.
How can I delete my data or prevent the data storage?
You have the right to information, correction or deletion and restriction of the processing of your personal data at any time. You can also withdraw your consent to the processing of data at any time.
We have now provided you with the most important information on data processing by WP Analytics. Because the plugin does not use cookies and the data is stored locally on the web server for statistical evaluation, your data is handled very carefully here. If you want to learn more about WP Analytics, you should take a look at the company’s data protection declaration at https://wp-statistics.com/privacy-and-policy/.
Embedded Social Media Elements Privacy Policy
We integrate elements of social media services on our website to display images, videos and text.
When you visit pages that display these elements, data is transferred from your browser to the respective social media service and stored there. We have no access to this data.
The following links will take you to the pages of the respective social media services where it is explained how they handle your data:
– Instagram Privacy Policy: https://help.instagram.com/519522125107875
– For YouTube the Google Privacy Policy applies: https://policies.google.com/privacy?hl=de
– Facebook data policy: https://www.facebook.com/about/privacy
– Twitter Privacy Policy: https://twitter.com/de/privacy

Facebook Privacy Policy
We use selected tools from Facebook on our website. Facebook is a social media network operated by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. These tools enable us to provide you and people interested in our products and services with the best possible offer. Below we provide an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.
What are Facebook tools?
Among many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. However, since the term is hardly known, we have decided to call them simply Facebook Tools. Amongst others you will find
– Facebook pixels
– social plug-ins (such as the “Like” or “Share” button)
– Facebook Login
– Account Kit
– APIs (Application Programming Interface)
– SDKs (collection of programming tools)
– Platform Integrations
– Plugins
– Codes
– Specifications
– Documentation
– Technologies and services
Through these tools, Facebook extends services and has the possibility to receive information about user activities outside of Facebook.
Why do we use Facebook tools on our website?
We want to show our services and products only to people who are really interested in them. With the help of advertisements (Facebook Ads) we can reach exactly these people. However, in order to be able to show users suitable ads, Facebook needs information about people’s wishes and needs. For example, information about user behaviour (and contact details) is provided to the company on our website. This enables Facebook to collect better user data and to show interested people the appropriate advertising about our products or services. The tools thus enable customised advertising campaigns on Facebook.
Facebook calls data about your behaviour on our website “event data”. This data is also used for measurement and analysis services. Facebook can thus produce “campaign reports” on our behalf about the impact of our advertising campaigns. Furthermore, analyses give us a better insight into how you use our services, website or products. This enables us to use some of these tools to optimise your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.
What data is stored by Facebook tools?
By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.
Facebook uses this information to compare the data with the data it has about you (if you are a Facebook member). Before customer data is sent to Facebook, a so-called “hashing” process takes place. This means that a data record of any size is transformed into a character string. This also serves to encrypt data.
In addition to contact data, “event data” is also transmitted. Event data” refers to the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally obliged to do so. “Event data” may also be linked to contact information. This allows Facebook to offer better personalised advertising. After the aforementioned matching process, Facebook will delete the contact data again.
In order to be able to deliver advertisements in an optimised way, Facebook only uses the event data if it has been combined with other data (which has been collected by Facebook in another way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, different numbers of cookies are created in your browser. In the descriptions of the individual Facebook tools we will go into more detail about individual Facebook cookies. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies.
How long and where is the data stored?

In principle, Facebook stores data until it is no longer required for its own services and Facebook products. Facebook has servers all over the world where your data is stored. However, customer data is deleted within 48 hours after it has been compared with your own user data.
How can I delete my data or prevent data storage?
In accordance with the Data Protection Basic Regulation, you have the right to information, correction, transferability and deletion of your data.
A complete deletion of your data will only take place if you completely delete your Facebook account. And this is how deleting your Facebook account works:
1) Click on Settings on the right side of Facebook.
2) Then click on “Your Facebook information” in the left column.
3) Now click “Deactivation and deletion”.
4) Now select “Delete account” and then click on “Continue and delete account
5) Now enter your password, click on “Next” and then on “Delete account
The data that Facebook receives via our site is stored using cookies (e.g. social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. The following instructions show you how to manage cookies in your browser:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you wish to allow it or not.
Facebook is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we have provided you with the most important information about the use and data processing by the Facebook tools. If you would like to learn more about how Facebook uses your data, we recommend the data guidelines at https://www.facebook.com/about/privacy/update.
Facebook Social Plug-ins Privacy Policy
So-called social plug-ins of the company Facebook Inc. are integrated on our website. You can recognise these buttons by the classic Facebook logo, such as the “Like” button (the hand with raised thumb) or by a clear “Facebook Plug-in” label. A social plug-in is a small part of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used functions are the familiar “Like” and “Share” buttons.
The following social plug-ins are offered by Facebook:
– “Save” button
– “Like” button, share, send and quote
– Page plug-in
– Comments
– Messenger plug-in
– Embedded contributions and video players
– Group plug-in
Visit https://developers.facebook.com/docs/plugins for more information on how to use the individual plug-ins. We use the social plug-ins on the one hand to offer you a better user experience on our site and on the other hand because Facebook can use them to optimise our advertisements.
If you have a Facebook account or have visited facebook.com before, Facebook has already set at least one cookie in your browser. In this case, your browser uses this cookie to send information to Facebook when you visit our site or interact with social plug-ins (e.g. the “Like” button).
The information received is deleted or made anonymous within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information concerning your browser.
In order to prevent Facebook from collecting a lot of data during your visit to our website and linking it to Facebook data, you must log off (log out) from Facebook during your visit to the website.
If you are not logged in to Facebook or do not have a Facebook account, your browser sends less information to Facebook because you have fewer Facebook cookies. Nevertheless, data such as your IP address or which website you visit can be transmitted to Facebook. We would like to point out that we do not know the exact content of the data. However, according to our current state of knowledge, we try to inform you as well as possible about data processing. You can also read how Facebook uses the data in the company’s data guidelines at https://www.facebook.com/about/privacy/update.
The following cookies are set in your browser at least when you visit a website with social plug-ins from Facebook:
Name: dpr
Value: not specified
Purpose: This cookie is used to make the social plug-ins on our website work.
Expiry date: after session end
Name: fr
Wert: 0jieyh4311234848c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: The cookie is also necessary for the plug-ins to work properly.
Expiry date:: after 3 months
Note: These cookies were set after a test, even if you are not a Facebook member.
If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can manage your usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/grundsätzlich. There you have the possibility to deactivate or activate providers.
If you would like to learn more about Facebook’s privacy policy, we recommend that you read the company’s own data policy at https://www.facebook.com/policy.php.
Facebook Login Privacy Policy
We have integrated the practical Facebook login on our site. So you can easily log in with your Facebook account without having to create another user account. If you decide to register using the Facebook login, you will be redirected to the social media network Facebook. There the registration is carried out via your Facebook user data. Through this login procedure, data about you or your user behaviour is stored and transmitted to Facebook.
Facebook uses various cookies to store the data. In the following we show you the most important cookies that are set in your browser or already exist when you log in to our site via the Facebook login:
Name: fr
Value: 0jieyh4c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: This cookie is used to ensure that the social plugin on our website works at its best.
Expiry date: after 3 months
Name: datr
Wert: 4Jh7XUA2311234848SEmPsSfzCOO4JFFl
Purpose: Facebook sets the “datr” cookie when a web browser accesses facebook.com, and the cookie helps to identify login activity and protect users.
Expiry date: after 2 years
Name: _js_datr
Value: deleted
Purpose: This session cookie sets Facebook for tracking purposes, even if you do not have a Facebook account or are logged out.
Expiry date: after session end
Note: The cookies listed are only a small selection of the cookies available to Facebook. Other cookies are for example _ fbp, sb or wd. A complete enumeration is not possible because Facebook has a large number of cookies and uses them variably.
On the one hand, the Facebook login offers you a quick and easy registration process, on the other hand, it gives us the opportunity to share data with Facebook. This enables us to better adapt our offer and our advertising campaigns to your interests and needs. Data that we receive from Facebook in this way are public data such as
– Your Facebook name
– Your profile picture
– a registered e-mail address
– Lists of friends
– Button information (e.g. “Like” button)
– Date of birth
– Language
– Place of residence
In return, we provide Facebook with information about your activities on our website. This includes information about the end device you use, which sub-pages you visit on our website or which products you have purchased from us.

Name: GPS
value: 1
Purpose: This cookie registers your unique ID on mobile devices to track your GPS location.
Expiry date: after 30 minutes
Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie attempts to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiry date: after 8 months
Other cookies that are set when you are logged in with your YouTube account:
Name: APISID
Wert: zILlvClZSkqGsSwI/AU1aZI6HY7311234848-
Purpose: This cookie is used to create a profile of your interests. The data is used for personalised advertisements.
Expiry date: after 2 years
Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user’s consent to use various Google services. CONSENT is also used for security purposes to verify users and protect user data from unauthorised attacks.
Expiry date: after 19 years
Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile of your interests. This data helps us to display personalised advertising.
Expiry date: after 2 years
Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL…
Purpose: Information about your login data is stored in this cookie.
Expiry date: after 2 years
Name: SAPISID
Value: 7oaPxoG-pZsJuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiry date: after 2 years
Name: SID
Value: oQfNKjAsI311234848-
Purpose: This cookie stores your Google Account ID and your last sign-in time in digitally signed and encrypted form.
Expiry date: after 2 years
Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information on how you use the website and which advertisements you may have seen before visiting our site.
Expiry date: after 3 months
How long and where is the data stored?
The data that YouTube receives from you and processes are stored on Google’s servers. Most of these servers are located in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the Google data centres are located. Your data is distributed on the servers. This means that the data can be accessed more quickly and is better protected against manipulation.
Google stores the collected data for different lengths of time. Some data can be deleted at any time, others are automatically deleted after a limited time and some are stored by Google for a longer period of time. Some data (such as elements from “My activity”, photos or documents, products) that are stored in your Google Account will remain stored until you delete them. Even if you’re not signed in to a Google Account, you can delete some data associated with your device, browser, or app.
How can I delete my data or prevent data storage?
Basically, you can manually delete data in your Google Account. With the automatic deletion of location and activity data introduced in 2019, information will be stored for either 3 or 18 months, depending on your decision, and then deleted.
Regardless of whether you have a Google Account or not, you can configure your browser to delete or disable Google cookies. This works in different ways depending on the browser you use. The following instructions will show you how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you wish to allow it or not. Since YouTube is a subsidiary of Google, there is a common data protection declaration. If you want to learn more about how we handle your information, we recommend that you read the privacy policy at https://policies.google.com/privacy?hl=de.
YouTube Subscribe Button Privacy Policy
We have included the YouTube Subscribe button on our website. You can usually recognise the button by the classic YouTube logo. The logo shows the words “Subscribe” or “YouTube” in white letters on a red background and the white “Play” symbol to the left. The button can also be shown in a different design.
Our YouTube channel always offers you funny, interesting or exciting videos. With the built-in “Subscribe Button” you can subscribe to our channel directly from our website and do not have to visit the YouTube website yourself. We want to make it as easy as possible for you to access our extensive content. Please note that YouTube may store and process data about you.
If you see a built-in subscription button on our site, YouTube – according to Google – sets at least one cookie. This cookie stores your IP address and our URL. YouTube can also learn information about your browser, your approximate location and your preset language. In our test, the following four cookies were set without being logged into YouTube:
Name: YSC
Value: b9-CV6ojI5311234848Y
Purpose: This cookie registers a unique ID to store statistics of the video viewed.
Expiry date: after session end
Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website via PREF.
Expiry date: after 8 months
Name: GPS
value: 1
Purpose: This cookie registers your unique ID on mobile devices to track your GPS location.
Expiry date: after 30 minutes
Name: VISITOR_INFO1_LIVE
Value: 31123484895Chz8bagyU
Purpose: This cookie attempts to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiry date: after 8 months
Note: These cookies were set after a test and cannot claim to be complete.
If you are logged into your YouTube account, YouTube may use cookies to store many of your actions/interactions on our website and associate them with your YouTube account. This gives YouTube information such as how long you surf our site, what type of browser you use, what screen resolution you prefer or what actions you perform.
YouTube uses this information to improve its own services and offers and to provide analysis and statistics for advertisers (who use Google Ads).
Vimeo privacy policy
We also use Vimeo videos on our website. The video portal is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA. With the help of a plug-in, we can display interesting video material directly on our website. Certain data can be transferred from you to Vimeo. In this privacy policy we will show you what data is involved, why we use Vimeo and how you can manage or stop your data or the transfer of data.
What is Vimeo?
Vimeo is a video platform that was founded in 2004 and since 2007 has enabled the streaming of videos in HD quality. Since 2015 it is also possible to stream in 4k Ultra HD. The use of the portal is free of charge, but it is also possible to publish paid content. In comparison to the market leader YouTube, Vimeo places priority on high quality content in good quality. On the one hand, the portal offers a lot of artistic content such as music videos and short films, but on the other hand, it also offers interesting documentaries on various topics.

Why do we use Vimeo on our website?
The aim of our website is to provide you with the best possible content. And as easily accessible as possible. Only when we have achieved this are we satisfied with our service. The Vimeo video service helps us achieve this goal. Vimeo gives us the opportunity to present you with high-quality content directly on our website. Instead of just giving you a link to an interesting video, you can watch the video right here. This extends our service and makes it easier for you to access interesting content. Thus, we offer video content in addition to our texts and images.
What data is stored on Vimeo?
When you visit a website on our website that has a Vimeo video embedded, your browser connects to the Vimeo servers. This results in a data transfer. This data is collected, stored and processed on the Vimeo servers. Regardless of whether you have a Vimeo account or not, Vimeo collects data about you. This includes your IP address, technical information about your browser type, operating system or very basic device information. In addition, Vimeo stores information about which website you use the Vimeo service and which actions (web activities) you perform on our website. These web activities include, for example, session duration, bounce rate, or which button you clicked on our website with a built-in Vimeo function. Vimeo can track and store these actions using cookies and similar technologies.
If you are logged into Vimeo as a registered member, more data can usually be collected, since more cookies may have already been set in your browser. In addition, your actions on our website are directly linked to your Vimeo account. To prevent this, you must log out of Vimeo while you are “surfing” our website.
Below we show you the cookies that are set by Vimeo when you are on a website with integrated Vimeo functions. This list is not exhaustive and assumes that you do not have a Vimeo account.
Name: player
Value: “”
Purpose: This cookie saves your settings before you play an embedded Vimeo video. This means that the next time you watch a Vimeo video, you will get your preferred settings back.
Expiry date: after one year
Name: vuid
Wert: pl1046149876.614422590311234848-4
Purpose: This cookie collects information about your actions on websites that have embedded a Vimeo video.
Expiry date: after 2 years
Note: These two cookies are always set once you are on a website with an embedded Vimeo video. When you view the video and click on the button, for example to “share” or “link” the video, other cookies are set. These are also third-party cookies such as _ga or _gat_UA-76641-8 from Google Analytics or _fbp from Facebook. Which cookies are set here depends on your interaction with the video.
The following list shows a selection of possible cookies that are set when you interact with the Vimeo video:
Name: _abexps
Value: %5B%5D
Purpose: This Vimeo cookie helps Vimeo remember the settings you have made. This could be a preset language, a region or a user name, for example. In general, the cookie stores data about how you use Vimeo.
Expiry date: after one year
Name: continuous_play_v3
value: 1
Purpose: This cookie is a first-party cookie from Vimeo The cookie collects information about how you use the Vimeo service. For example, the cookie stores when you pause or replay a video.
Expiry date: after one year
Name: _ga
Wert: GA1.2.1522249635.1578401280311234848-7
Purpose: This cookie is a third-party cookie from Google. By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to differentiate between website visitors.
Expiry date: after 2 years
Name: _gcl_au
Wert: 1.1.770887836.1578401279311234848-3
Purpose: This third-party Google AdSense cookie is used to improve the effectiveness of ads on websites.
Expiry date: after 3 months
Name: _fbp
Wert: fb.1.1578401280585.310434968
Purpose: This is a Facebook cookie. This cookie is used to display advertisements or promotional products from Facebook or other advertisers.
Expiry date: after 3 months

Vimeo uses this data, among other things, to improve its own service, to communicate with you and to implement its own targeted advertising measures. Vimeo emphasizes on its website that only first-party cookies (i.e. cookies from Vimeo itself) are used for embedded videos, as long as you do not interact with the video.
How long and where is the data stored?
Vimeo is headquartered in White Plains, New York State (USA). However, the services are offered worldwide. The company uses computer systems, databases and servers in the USA and in other countries. Your data can therefore also be stored and processed on servers in America. The data will remain stored by Vimeo until the company no longer has an economic reason for storing it. Then the data is deleted or made anonymous. Vimeo complies with the EU-U.S. Privacy Shield Framework and is therefore permitted to collect, use and transfer data from users in the EU to the USA.
How can I delete my data or prevent data storage?
You always have the option of managing cookies in your browser according to your wishes. For example, if you do not want Vimeo to set cookies and thus collect information about you, you can delete or deactivate cookies in your browser settings at any time. Depending on your browser, this works slightly differently. Please note that it is possible that after deactivating/deleting cookies, various functions may no longer be available to the full extent. The following instructions show you how to manage or delete cookies in your browser.
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
If you are a registered Vimeo member, you can also manage the cookies used in the Vimeo settings.
Vimeo is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt00000008V77AAE&status=Active. You can learn more about the use of cookies at Vimeo at https://vimeo.com/cookie_policy. Information about data protection at Vimeo can be found at https://vimeo.com/privacy.
Cookiebot privacy policy
We use functions of the provider Cookiebot on our website. The company behind Cookiebot is Cybot A/S, Havnegade 39, 1058 Copenhagen, DK. Among other things, Cookiebot offers us the possibility to provide you with a comprehensive cookie notice (also called cookie banner or cookie notice). By using this function, data from you can be sent to Cookiebot or Cybot, stored and processed. In this privacy policy we inform you why we use Cookiebot, which data is transferred and how you can prevent this data transfer.
What is Cookiebot?
Cookiebot is a software product of the company Cybot. The software automatically creates a DSGVO-compliant cookie notice for our website visitors. In addition, the technology behind Cookiebot scans, controls and evaluates all cookies and tracking measures on our website.
Why do we use Cookiebot on our website?
We take data protection very seriously. We want to show you exactly what is going on on our website and what data is stored about you. Cookiebot helps us to get a good overview of all our cookies (first and third party cookies). This enables us to provide you with accurate and transparent information about the use of cookies on our website. You will always receive an up-to-date and data protection compliant cookie notice and decide for yourself which cookies you allow and which you do not.
Which data is stored by Cookiebot?
If you allow cookies, the following data will be transmitted to Cybot, stored and processed.
– IP address (in anonymous form, the last 3 digits are set to 0)
– Date and time of your consent
– our website URL
– technical browser data
– encrypted, anonymous key
– the cookies you have allowed (as proof of consent)
The following cookies are set by Cookiebot if you have agreed to the use of cookies:
Name: CookieConsent
Wert: {stamp:’P7to4eNgIHvJvDerjKneBsmJQd9311234848-2
Purpose: Your consent status is stored in this cookie. This enables our website to read and follow the current status during future visits.
Expiry date: after one year

Name: CookieConsentBulkTicket
Value: kDSPWpA%2fjhljhljZKClPqsncfR8SveTnNWhys5NojaxdFYBPjZ2PaDnUw%3d%3311234848-6
Purpose: This cookie is set when you allow all cookies and have thus activated a “collective consent”. The cookie then stores its own random and unique ID.
Expiry date: after one year
Note: Please bear in mind that this is an exemplary list and that we cannot claim to be complete. In the cookie declaration at https://www.cookiebot.com/de/cookie-declaration/ you can see which other cookies can be used.
According to Cybot’s privacy policy, the company does not sell personal data. However, Cybot does pass on data to trustworthy third parties or subcontractors that help the company to achieve its own business objectives. Data will also be passed on if this is legally required.
How long and where is the data stored?
All collected data will be transferred, stored and forwarded exclusively within the European Union. The data is stored in an Azure data centre (cloud provider is Microsoft). You can find out more about all “Azure regions” at https://azure.microsoft.com/de-de/global-infrastructure/regions/. All user data is deleted by Cookiebot after 12 months from registration (cookie consent) or immediately after cancellation of the Cookiebot service.
How can I delete my data or prevent data storage?
You have the right to access and delete your personal data at any time. You can prevent data collection and storage, for example, by rejecting the use of cookies via the cookie notice. Your browser offers another possibility to prevent data processing or to manage it according to your wishes. Depending on your browser, cookie management works slightly differently. Here you will find the instructions for the currently most popular browsers:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
If you want to learn more about the privacy policy of “Cookiebot” or the company behind it, Cybot, we recommend that you read the privacy policy at https://www.cookiebot.com/de/privacy-policy/.

WooCommerce Privacy Policy
We have integrated the open source shop system WooCommerce as a plugin on our website. This WooCommerce plugin is based on the content management system WordPress, which is a subsidiary of Automattic Inc. (60 29th Street #343, San Francisco, CA 94110, USA) Through the implemented functions, data is sent, stored and processed to Automattic Inc. In this Privacy Policy we will inform you what data is involved, how the network uses this data and how you can manage or stop the storage of data.
What is WooCommerce?
WooCommerce is an online shop system that has been part of the WordPress directory since 2011 and was developed especially for WordPress websites. It is a customisable, open source eCommerce platform based on WordPress and has also been integrated into our website as a WordPress plugin.
Why do we use WooCommerce on our website?
We use this practical online shop solution to offer you our physical or digital products or services in the best possible way on our website. The aim is to provide you with simple and easy access to our range of products and services so that you can find the products you want quickly and easily. With WooCommerce we have found a good plugin that meets our requirements for an online shop.
Which data is stored by WooCommerce?
Information that you actively enter in a text field in our online shop can be collected and stored by WooCommerce or Automattic. So when you register with us or order a product, Automattic may collect, process and store that information. In addition to email address, name or postal address, this may include credit card or billing information. Automattic may also use this information for its own marketing campaigns.

There is also information that Automattic automatically collects from you in so-called server log files:
– IP address
– Browser information
– Preset language setting
– Date and time of web access
WooCommerce also sets cookies in your browser and uses technologies such as pixel tags (web beacons), for example, to clearly identify you as a user and possibly to be able to offer interest-related advertising. WooCommerce uses a number of different cookies that are set depending on the user action. This means, for example, that when you place a product in the shopping basket, a cookie is set so that the product remains in the shopping basket when you leave our website and come back at a later date.
Here we show you an exemplary list of possible cookies that can be set by WooCommerce:
Name: woocommerce_items_in_cart
value: 1
Purpose: The cookie helps WooCommerce to determine when the content in the shopping basket changes.
Expiry date: after session end
Name: woocommerce_cart_hash
Wert: 447c84f810834056ab37cfe5ed27f204311234848-7
Purpose: This cookie is also used to identify and save the changes in your shopping cart.
Expiry date: after session end
Name: wp_woocommerce_session_d9e29d251cf8a108a6482d9fe2ef34b6
Wert: 1146%7C%7C1589034207%7C%7C95f8053ce0cea135bbce671043e740311234848-4aa
Purpose: This cookie contains a unique identifier for you so that the shopping basket data can be found in the database.
Expiry date: after 2 days
How long and where is the data stored?
Unless there is a legal obligation to store data for a longer period of time, WooCommerce will delete the data when they are no longer needed for the purposes for which they were stored. For example, server log files containing technical data on your browser and IP address are deleted after about 30 days. Until then, Automattic uses the data to analyse traffic on its own websites (for example, all WordPress pages) and to resolve any problems. The data is stored on Automattic’s American servers.
How can I delete my data or prevent the data storage?
You have the right to access your personal data at any time and to object to its use and processing. You may also file a complaint with a governmental regulatory body at any time.
In your browser you also have the option of individually managing, deleting or deactivating cookies. However, please note that deactivated or deleted cookies may have a negative effect on the functions of our WooCommerce online shop. Depending on which browser you use, the management of cookies works slightly differently. Below you will find links to the instructions for the most common browsers:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
Automattic is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAAC.
For more details on the Privacy Policy and what information is collected by WooCommerce in what ways, please visit https://automattic.com/privacy/ and for general information about WooCommerce, please visit https://woocommerce.com/.
Sofortüberweisung Privacy Policy
On our website we offer the payment method “Sofortüberweisung” of the company Sofort GmbH for cashless payment. Sofort GmbH has been part of the Swedish company Klarna since 2014, but is based in Germany, Theresienhöhe 12, 80339 Munich.
If you decide to use this payment method, personal data will be transmitted to Sofort GmbH or Klarna, stored and processed there. With this data protection text we give you an overview of the data processing by Sofort GmbH.
What is a “Sofort bank transfer”?
Sofort Bank Transfer is an online payment system that enables you to place an order via online banking. The payment processing is carried out by Sofort GmbH and we immediately receive information about the payment made. This method can be used by every user who has an active online banking account with PIN and TAN. Only a few banks do not yet support this payment method.

Which data is saved by “Sofortüberweisung”?
When you make an instant bank transfer via the Sofort/Klarna service, data such as name, account number, bank code, subject, amount and date are stored on the company’s servers. We also receive this information via the payment confirmation.
Within the scope of the account cover check, Sofort GmbH checks whether your account balance and overdraft credit limit cover the payment amount. In some cases it is also checked whether Sofort GmbH has successfully carried out immediate bank transfers within the last 30 days. Furthermore, your user identification (such as user number or contract number) in abbreviated (“hashed”) form and your IP address are collected and stored. BIC and IBAN are also stored for SEPA transfers.
According to the Company, no other personal data (such as account balances, turnover data, credit limits, account lists, mobile phone number, authentication certificates, security codes or PIN/TAN) are collected, stored or passed on to third parties.
Sofortüberweisung also uses cookies to make its own service more user-friendly. When you order a product, you will be redirected to the Sofort or Klarna website. After successful payment you will be redirected to our thank you page. Here the following three cookies are set:
Name: SOFUEB
Wert: e8cipp378mdscn9e17kajlfhv7311234848-5
Purpose: This cookie stores your session ID.
Expiry date: after the browser session has ended
Name: User[user_cookie_rules] Value: 1
Purpose: This cookie stores your consent to use cookies.
Expiry date: after 10 years
Name: _ga
Wert: GA1.2.69759879.1589470706
Purpose: By default, analytics.js uses the cookie _ga to store the user ID. Basically, it serves to differentiate between website visitors. This is a cookie from Google Analytics.
Expiry date: after 2 years
Note: The cookies listed here do not claim to be complete. It is always possible that Sofortüberweisung also uses other cookies.
How long and where is the data stored?
All collected data will be stored within the legal obligation to retain data. This obligation can last between three and ten years.
Klarna/Sofort GmbH tries to store data only within the EU or the European Economic Area (EEA). If data is transferred outside the EU/EEA, the data protection must be in accordance with the DSGVO, the country must be the subject of an adequacy finding by the EU or have the US Privacy Shield certificate.
How can I delete my data or prevent data retention?
You can withdraw your consent to Klarna processing personal data at any time. You also always have the right of access, correction and deletion of your personal data. To do so, you can simply contact the company’s data protection team by e-mail at datenschutz@sofort.com.
You can manage, delete or deactivate possible cookies used by Sofortüberweisung in your browser. This works in different ways depending on your preferred browser. The following instructions show how to manage cookies in the most common browsers:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
If you want to learn more about the data processing by the “Sofortüberweisung” of the company Sofort GmbH, we recommend the data protection declaration at https://www.sofort.de/datenschutz.html.
Source: Created with the data protection generator of AdSimple in cooperation with warkly.de